A Business Plan defines your business, identifies your goals, and serves as a company’s resume. The basic elements include a current and pro forma balance sheet, an income statement, and a cash flow analysis. It helps the company allocate scarce resources properly and functions as a road map to make good business decisions. A marketing plan should be an integral part of the business plan.

A Business plan has two facets:

• internal, as is the tool that allows you to streamline and clarify the business idea;

• external, because the business plan gives way to third parties to evaluate the economic initiative, its potential and risks associated with it.

A Business plan should be drafted clearly and briefly describe, but with completeness, the entrepreneurship: This document must convince the potential lender that they have identified a solid score that will probably not meet structural problems during the project.

The objectives of the business plan are:

• provide key information, (such as resources and economic, financial and human resources are necessary, what are the characteristics of the product and market, etc ...);

• communicate characteristics of the company, providing a basis on which to plan strategies and actions;

• explain the enterprise formula (system of product, market and organizational structure) and not only the product / service;

• stress the originality of the enterprise;

• check the interest of potential customers;

• express clearly the goals intended to meet and how to pursue them;

• ensure consistency between the individual actions indicated, and in particular between description of the activity and consequent costs of investment and management;

• define the legal form in relation to the characteristics of the enterprise;

• enable reliable forecasts by simulating different scenarios of development of the enterprise;

• serve as a "business card" to present the company externally (potential members, donors, banks, customers and suppliers).

The content of B.P. usually contains three parts:

• Part One will show the characteristics of products / services, competitive advantages, the technology of production, the strengths and weaknesses;

• Part Two describes the practical feasibility of the project to define the market outlet, the strategies and organization;

• Part Three will develop business plans, first and quantifying the financial needs.

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Tagetik is a global software vendor of the first unified Performance Management & Financial Governance solution to help CFOs and CIOs simplify complex business processes.

A complete financial closed-loop software, Tagetik 3.0 unifies key processes and applications – such as budgeting, planning & forecasting, financial consolidation, financial governance, strategy management, profitability modeling, working capital analysis – to manage and control overall performance, support compliance initiatives, harmonize different views of critical financial data, enable maximum visibility down to business transactions. In this way, the CFO can support the CEO in monitoring the implementation of strategies, ensure their sustainability and control corporate performance.

Since the software leverages “built-in” processes and cross-platform technology – fully web-based and integrated with any ERP, our customers can profit by up to 50% reduction of the total cost of ownership (TCO).